Snigdha Mazumdar delivers meaningful digital experiences to drive top-line growth and operational efficiencies. She helps organizations spearhead smart digital growth strategies targeted to increase revenue and maximize return on investment.
- Led an omnichannel inbound marketing & marketing automation campaign to assist with lead generation for an enterprise software firm with a 978% increase in website traffic, 100% increase in social engagements, and position 1-3 keywords within 3 months of a campaign kickoff.
- Spearheaded the rehaul and redesign of a private international university to improve site engagement and lead generation.
- Strategized and implemented a successful & widely-appreciated video launch of an enterprise software product that required deep strategic product positioning and strong creativity.
- Guided a successful launch of an enterprise-wide site relaunch engineered for lead generation, operational efficiency improvements, responsive e-commerce, online marketing, custom reporting, systems integration, CDN integration, and room for future enhancements.
- Grew client’s online presence from zero to 35% online leads within 3 months through a cross-channel approach, including PPC campaigns that led to 15% – 25% conversion rate and up to 75% reduction in Cost per Conversion (CPC).
A believer in hype-free and performance-driven digital strategies, Snigdha’s endeavor is to establish and grow your business. Her experience includes launching several successful digital campaigns across verticals, including technology, e-commerce, healthcare, B2B, legal, home construction, hospitality, professional services, and more.